For Nike’s 2016 National Team Kit relaunch, we worked closely with the North American Brand Design team to create the go-to-market imagery for a number of dynamic athlete images. Alongside our post-production partners, we developed a system of powerful images that feature the team members while artfully showcasing the innovative team kits.
Creative direction by Michael Malowanczyk and Benjamin Hennessey. Photo direction by Eric Duvachelle. Photography by David Black. Art direction and design by Adam R Garcia. Project management: Miko Cowan. Post-production: Happy Finish